PRESS RELEASE: March 26, 2015 – Today SCUF releases the first of six segments on SCUFOLOGY - Why Paddles Make You A Better Gamer – showcasing how SCUF paddles provide hand safety, increased dexterity and improved gameplay + SCUF’s innovative EMR technology!
Since inventing and patenting the paddle control system over 4 years ago, Scuf Gaming has progressively innovated and redefined the way gamers use their controller in a more natural and intuitive way. Over the past 4 years, paddle play has become the defining factor for elite gamers where over 90% of the world’s top pro gamers trust SCUF when competing in First Person Shooter games. SCUF paddles are widely recognized to improve a gamer’s performance by increasing hand use and control during gameplay. The paddles offer improved hand movement when executing more advanced moves in game by providing increased dexterity for the gamer.
Duncan Ironmonger, CEO & Co-Founder of Scuf Gaming, says, “Since inventing the Paddle Control System over 4 years ago, our vision was to have SCUF features and functions become an essential and integral part of controllers for Elite Gamers. The 6 areas of additional functionality we have added to a normal controller have now become de-facto for Professional and Hardcore gamers. Like golf, one size does not fit all at the top level and we have addressed this through the work we have done. We have created a new market space for Customized Hardcore Controllers and we did it all from true grass routes. We invested dozens of man-years and millions of dollars to create and educate in this space and we are delighted to be where we are today knowing so many people rely on SCUF and love what we do.”
With SCUF controllers, gamers have the option to choose either 2 or 4 paddles based on their preferred configuration. Couple this with any or all of the other 5 features and it’s easy to see why SCUF makes the best gamers even better. By adding the EMR (Electro Magnetic Remapping) option to your SCUF, it allows the user to remap the back paddles to any face buttons of the controller. By using the SCUF EMR key (high powered magnet) you are able to activate an internal SCUF switch in the controller, which allows you to assign any face button to the paddles at the back of the controller. This remapping functionality is an optional add on to SCUF controllers and is great for gamers who play multiple games and those who may want the back paddles to be different face buttons for different games and gameplay.
Ironmonger addresses more of the innovation and investment SCUF has made through the 28+ filed and granted patents. “A reality of innovating and creating a new market space is the need to protect your innovation and investment. We realized very early in our cycle that we would need to protect 3 key areas of a controller; back control functions and handles, trigger control mechanisms and thumbstick control area. We have been granted several patents that protect these areas and have several more that we expect to be approved soon. The beautiful and unique thing about SCUF paddles is they enable elite and casual gamers with any size hand the ability to access more actions. Through the use of the underside of the controller, gamers are able to keep their thumbs on the thumbsticks while accessing face buttons for moves like SCUF JUMP (now a famously coined gaming phrase)."
SCUF is the official controller partner for top professional gaming leagues such as MLG, ESL, Gfinity, EGL and UMG and has become the controller of choice for the world’s most successful professional gamers. In fact, 17 of the top teams globally (NA, EU & Australia) competing for the Call of Duty® Million Dollar Tournament in Los Angeles, Mach 27-29, are SCUF sponsored teams and users of SCUF controllers.
“With the addition of Scuf Gaming’s paddles, I’ve taken my game to a whole new level! I trust SCUF because I’m a better gamer when I use SCUF,” says Optic Gaming’s Ian “Crimsix” Porter – 2015 North America Call of Duty® Finalist & 2014 Call of Duty® Million Dollar 1st place (previously with Team Complexity).
Scuf Gaming offers custom controllers and accessories for Xbox One, PlayStation 4, Xbox 360, PlayStation 3 and PC. All SCUF controllers are available with paddles and many innovative features that are exclusive to Scuf Gaming. SCUF controller prices begin at $79.95 and customers may also utilize SCUF’s Send In Service to have their own controller SCUF’d up, at a starting price of $44.95. For additional information, please visit scufgaming.com.
To learn more about SCUF patented paddle technology, check out our feature page: http://scufgaming.com/about-us/why-paddles/ and SCUF’s social media campaign on twitter: @ScufGaming #WHYPADDLES.
Scuf Gaming® provides “Tactical Gear For Elite Gamers” and is trusted by over 90% of professional gamers. Entering the market in 2010, SCUF is leading the field as a Global innovator in eSports and tactical gaming equipment and is the most widely used specialist controller in competitive gaming. The SCUF controller has features, which are covered by 7 granted patents, and another 28 pending; protecting 3 key areas of a controller; back control functions and handles, trigger control mechanisms and thumbstick control area. SCUF controllers are the official controller partner of major gaming leagues, including MLG, ESL, Gfinity, EGL and UMG. With operations and production in North America and Europe, Scuf Gaming also provides a variety of accessories and apparel specifically designed for Elite Gamers.