Scuf Gaming Privacy Policy

I. INTRODUCTION.
The Scuf Gaming Privacy Policy (“Policy”) provides you with information regarding then information we may obtain from you when you visit or use our website (“Site”). The terms “Scuf Gaming,” “we,” “Company,” “us” or “our” refer to Scuf Gaming International, LLC, its affiliates and/or subsidiaries. The words “you,” “your,” “yours,” “user” and “customer” refer to the individual or entity that uses our Site or submits information to our Company. This Policy covers the type of information that we collect about you including, but not limited to, name, physical address, email address, date of birth, telephone number, purchase history, Internet Protocol (“IP”) address, account information, payment information such as cardholder name, billing address, expiration date, security code(s), geographical location, photos and comments (hereinafter referred to as (“Personal Information”). In addition to the type of Personal Information that we collect about you, this Privacy Policy describes how we use the Personal Information, how we disclose your Personal Information to third-parties and the steps we take to ensure that your Personal Information is secure.

This Policy does not address and we are not responsible for any business practice, data or any information requested, collected or stored by a third party. This Policy is subject to U.S. law and any claim or action

II. WHAT WE COLLECT.
We may collect, store and use the following kinds of data:

a) information about your computer, your visits to and use of this Site, such as your IP address, geographical location, browser type, referral source, length of visit, pages visited and number of page views;

b) information relating to any transaction(s) that occurs between you and us on or in relation to this Site, including information relating to any purchase of our goods or services including name, address, telephone number, email address, any good or service purchased or any information as provided in Section XI, Payment Information.

c) information that you provide to us for the purpose of registering with us such as email address, user name and password.

d) any other information that you provide to send to us.

III. HOW WE USE IT.
Personal Information submitted on this Site will be used for the purposes specified in this Policy or in relevant parts of the Site. We may use your Personal Information to:

a) administer the Site

b) improve your browsing experience by personalizing the Site

c) send to you goods purchased via the Site and supply to you services purchased via the Site

d) send statements and invoices and collect payments from you;

e) send you general (non-marketing) commercial communications;

f) send you email notifications which you have specifically requested;

g) provide third parties with statistical information about users of our Site – such
information will not be used to identify any individual user;

h) deal with inquiries and complaints made by or about you relating to the Site; and
we will not, without your express consent, provide your Personal Information to any third parties for the purpose of direct marketing.

IV. WHAT WE DISCLOSE.
In addition to the disclosures reasonably necessary for the purposes identified elsewhere in this Policy, we may disclose information about you:

a) to the extent that we are required to do so by law;

b) in connection with any legal proceedings or prospective legal proceedings;

c) in order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing risk); and

d) to the purchaser (or prospective purchaser) of any business or asset which we currently or may prospectively offer. Except as provided in this Policy, we will not provide your information to third parties.

V. DISCLAIMER.
Information that we collect may be stored, processed in and transferred between any of the countries in which we operate in order to enable us to use the information in accordance with this Policy. If you are in the European Union, information which you provide may be transferred to countries which do not have data protection laws equivalent to those in force in the European Union. You expressly agree to such transfers.

VII. SECURING YOUR INFORMATION
We will take reasonable technical and organizational precautions to help prevent the loss, misuse or alteration of any Personal Information you provide to us. We will store Personal Information you provide and we retain on our secure servers. All electronic transactions you make to or receive from us will be encrypted using SSL technology. Data transmission over the Internet is inherently insecure. We cannot guarantee the security of any data or Personal Information sent over the Internet. You are responsible for keeping any of your account information confidential including, but not limited to, password and user details. We will not ask you for your password via email. Please take great care in protecting your account information and do not share it with anyone.

VIII. PASSIVE COLLECTION OF INFORMATION
When you visit our Site, your browser automatically sends us certain information, such as the IP address of the computer or device with which you access our Site and your
originating domain.

We also collect certain information about anyone who visits our Site, such as how many users visited our Site, the average time spent on the Site, the pages viewed and referring Sites. By collecting this information, we learn how to best tailor our Site to our visitors. While we generally examine such information only in the aggregate, such information could be linked back to individual IP addresses.

IX. COOKIES
“Cookies” are small files placed on the hard drive of your computer. We use cookies to provide features and services, such as:

a) Allowing you to enter your account information less frequently

b) Remembering your preferences

c) Presenting information that’s targeted to your interests

d) Measuring the effectiveness of our Sites, services, content and advertising

e) Providing other services and features that are available only through the use of cookies

A “web beacon” is an electronic image placed in the code of a web page. We use web beacons to monitor the traffic patterns of users from one page to another and to improve Site performance.

X. CHILDREN’S ONLINE PRIVACY PROTECTION
Children under the age of 13 must have parental consent prior to accessing and using our Site. We may collect information about children including, but not limited to, name, address, contact number, email address and purchase history. The information we obtain may be used for marketing purposes, quality assurance, reporting and to provide a better experience for our customers. Children will not be required to disclose more information about themselves than necessary to use our Site. Parents must consent to our collection of Personal Information about their children. Parents may limit the amount of information obtained about their children and the extent to which their child’s information is used, stored or shared with third parties.

XI. PAYMENT INFORMATION
If you make a purchase from our Site, we may collect payment information from you including, but not limited to, your credit or debit card number, cardholder name, expiration date, security code and billing address. We will securely transmit this information to a third party to process your payment. Please be aware that your payments are not processed by us. Your payment is processed by a third party processor. You accept any and all terms and conditions required by the third party processor and will pursue recourse solely against the third party processor for any loss or damage that results from your payment. You will have no recourse against us, our affiliates and/or subsidiaries in regards to any loss or damage that results or arises from your transaction or the processing of your payment.

XII. CHANGES TO THIS PRIVACY POLICY
We may update this Policy from time-to-time by posting a new version on our Site. We may also notify you of changes to our Privacy Policy by email. It is your responsibility to check this page occasionally to be aware of any changes to this Policy. If, at any time, you do not agree and accept the terms of this Privacy Policy or any of our policies or practices, immediately discontinue use of our Site.

XIII. YOUR RIGHTS AND RESPONSIBILITIES
You may request that we provide you with any Personal Information we hold about you. Request for copies of any Personal Information may be subject to the payment of a sixteen dollar ($16.00) fee, which is subject to increase or decrease with or without notice. Please let us know if the Personal Information which we hold about you needs to be corrected or updated.

XIV. HOW TO CONTACT US
If you have any questions about our Privacy Policy or our handling of your Personal Information, please contact us at: 844-SCUF-IT-UP (728-3488) or 404-851-9261 (in North America or Non-European Union Countries) or at 44 (0) 1509-812110 (in the United Kingdom and European Union Countries).

If you need technical support regarding a Scuf Gaming product or service, please contact us at: 844-SCUF-IT-UP (728-3488) or 404-851-9261 (in North America or Non-European Union Countries) or at 44 (0) 1509-812110 (in the United Kingdom and European Union Countries).

If you have questions for our Customer Support department regarding our products, services or an order you placed on our Site, please contact us at 844-SCUF-IT-UP (728-3488) or 404-851-9261 (in North America or Non-European Union Countries) or at 44 (0) 1509-812110 (in the United Kingdom and European Union Countries):

Also, you may contact us with your questions by writing to:

Scuf Gaming International, LLC
3970 Johns Creek Court
Suite 325
Suwanee, GA 30024
ATTN: Privacy Policy
(in North America and Non-European Union Countries)

Scuf Gaming Europe Ltd.
16 Gelders Hall Road
Shepshed
Leicestershire LE12 9NH
(in the United Kingdom and European Union Countries)